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Grimsby & North East Lincolnshire

Black Line Agency is based in Humberston, on the edge of Grimsby. We design and build websites for businesses across Grimsby, Cleethorpes and North East Lincolnshire, and across the UK, with every price on this site before you call.

Local studio

Built down the road.Held to the same standard.

Based here

Humberston, a few minutes from Grimsby and Cleethorpes. The two founders who answer the phone are the two who design and build your site.

Local work, live

B Boutique, an independent on Sea View Street in Cleethorpes, is now live. The case study shows how we approached it.

Read the case study

One price list

Every build and monthly plan is priced on this site. Being local does not change the number, and neither does being anywhere else.

See the prices

Areas we work in

  • Grimsby
  • Cleethorpes
  • Humberston
  • Immingham
  • Louth
  • Scunthorpe
  • Hull

And anywhere else in the UK. Most of the work happens on a call and a shared screen.

Investment

Priced openly.

Fixed-price builds, agreed in writing before anything starts. Monthly plans and AI systems are on the pricing page.

£ GBP — no VAT charged

Essential

Sole traders & new starts

Built on our own design system — layouts we have already proven, set in your colours, type and photography. What it will not be is drawn from a blank page.

from£1,399

Live in 5 working days from kickoff, once we have your content

  • Up to 5 pages, your brand throughout
  • Built for phones first — where most people will see it
  • Contact form that reaches you properly
  • Set up to be found on Google for your name and your town
  • 90+ Lighthouse guarantee — mobile and desktop
  • Two rounds of revisions
Enquire about the Essential tier

Signature

Established local business

Drawn from a blank page for your brand alone — your own layout, your own typography, motion designed around your content.

from£2,500

Live in 10 working days from kickoff, once we have your content

  • Designed from scratch — nobody else has this site
  • Motion as you scroll — the detail that makes a site feel expensive
  • Edit any page yourself, no developer needed
  • Copywriting support, so it sounds like you
  • GEO — structured for Google and AI engines to read and cite
  • 90+ Lighthouse guarantee — mobile and desktop
  • Founder-led — you work directly with Bradley and Shaun
  • Three rounds of revisions
Enquire about the Signature tier

Commerce

Shops, venues & bookings

Everything in Signature, and then the till. Sell online or take real bookings with a deposit, with the stock, orders and payments wired up behind it.

from£4,450

Live in 2 weeks from kickoff, once we have your content

  • Everything in Signature
  • Sell online, or take bookings with payments — the £1,950 system included
  • Product or property pages built to convert
  • Stock, orders and payments wired up
  • Structured so your prices and stock can appear in Google's results
  • 90+ Lighthouse guarantee — mobile and desktop
  • Founder-led — you work directly with Bradley and Shaun
  • Four rounds of revisions
Enquire about the Commerce tier

Flagship

Multi-site & connected systems

A website that stops being a separate thing you maintain. Everything in Commerce, plus the plumbing — several locations or brands, and a direct line into the software you already run.

from£6,000

Live in 2–3 weeks from kickoff, once we have your content

  • Everything in Commerce
  • Connected to the software you already run
  • Several venues on one system — each with its own page, hours, menu and calendar, sharing one admin
  • Your existing data moved across for you
  • Motion across every page and state
  • 90+ Lighthouse guarantee — mobile and desktop
  • Full GEO build — structured to be cited, with citation tracking
  • Built on open standards — no proprietary platform, no licence lock-in
  • Founder-led — you work directly with Bradley and Shaun
  • Five rounds of revisions
Enquire about the Flagship tier

50% on commissioning, 50% on launch. Where a tier includes AI Text Chatbot setup, the chatbot’s monthly fee still applies — it is listed with the monthly plans on the pricing page.

Monthly plans & AI systems

Questions

Before you ask.

The things people ask before they commit. If yours is not here, ask us directly — you will get a straight answer.

What does a website actually cost?

Pricing

Essential starts at £1,250, Signature at £2,500 and Flagship at £6,000. Every build is a fixed price agreed in writing before anything starts — there is no hourly billing and no invoice at the end that you did not see coming.

How long does a website take?

Timeline

Essential goes live in 5 working days from kickoff, Signature in 10, Commerce in two weeks and Flagship in two to three weeks — in every case once we have your content, which is the part that actually decides the date. That pace is the method: built with AI-assisted tooling and reviewed line by line, which is how we ship these scores in ten days rather than ten weeks. You get a fixed date in writing before you commit.

Do I own the site?

Ownership

Entirely. Code, design files, domain and every account are yours, transferred on final payment — unless you are on a monthly maintenance plan, in which case we keep hosting and running it for you, which is what the plan is. It is still yours either way, and it all comes across whenever you ask or the plan ends. We do not hold clients hostage with proprietary platforms.

Can I edit it myself, or will you do it?

Edits

Either. Signature and Flagship are built on a headless CMS, so the copy and images are yours to change whenever you want. You never have to, though — every monthly plan includes an hour of edits, so you send us the change and we make it, with that time already covered by the fee rather than billed on top. Essential does not ship with a CMS; on that tier we handle the edits for you.

Do I need a monthly plan?

Retainers

No. The build stands alone, and the plans run on 30 days’ notice. Care is £200 a month for hosting, updates and small edits; Growth is £450 and adds search, email and SMS; Scale is £950. Most clients take one because that is where the compounding happens, but it is never a condition of working together.

Five more answers — hosting, the AI systems and our process — on the full FAQ.

Next step

Based near Grimsby? Let's talk.

Tell us what you are building. We reply within one working day and book a call at a time that suits you — and we will say honestly if we are not the right studio for it.

Book a callSee the work

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